I’ve decided that for the last project, Summary of Learning, I will be convincing an audience to take PR Publications through the means of an InDesign Direct Mailer.
To tackle this assignment I will use my standard process of thought:
1.) Who is my audience?
2.) What action am I trying to get them to take?
3.) How does my client best benefit from this action?
4.) Can I utilize humor?
5.) Let’s Get to Work
InDesign is the tool in my design belt that I feel most comfortable utilizing after having completed this course. I believe that this final project will showcase well my process for completing design tasks as well as be a gauge of my ability to complete InDesign tasks.
I believe I am going to want to take on the extra challenge of convincing someone who is not a Gaylord major at all to take this course, I think that will give me more design experience. I will want to put myself in that niche’s shoes and think “what is PR Publications? How could it help me?” Once I have done that, I think that I will be able to hit the ground running on the design work.